@Article{ Galmés-cerezo_BERLANGA_Victoria-Mas:81-100,
author = { María Galmés-cerezo and INMACULADA BERLANGA FERNANDEZ and Juan Salvador Victoria-Mas } ,
title = { Advertising from the Perspective of Festivals: the present and future of commercial communication in the categories of awards (2013-2014). 29(2), 81- 100. },
journal = { Communication & Society },
year = { 2016 },
volume = { 29 },
pages = { 81-100 },
}